Australian Temporary Structures creates high-quality car showrooms and automotive dealership buildings for new vehicle dealerships, used car dealerships, dealer groups, automotive brands and OEMs.
Our modular structural systems can be configured with full-height glass façades, premium entrances, insulated walling, clear-span interiors and branded architectural finishes. The result is a professional retail environment that presents vehicles at their best while providing the practical spaces required to support customers, sales teams and dealership operations.
From a standalone vehicle showroom to a complete dealership expansion incorporating delivery bays, customer lounges, administration spaces, sales offices and detailing areas, ATS can develop a solution around the site, brand and operational requirements.
Structures are available for short-term, long-term or permanent applications, subject to site conditions, engineering and relevant approvals.
Planning a new automotive showroom or dealership expansion?
Modular CAR Showrooms
Premium Automotive Spaces designed to attract attention, support sales and adapt to change.
More Than a Temporary Car Showroom
An ATS structure is not simply a covered space for displaying vehicles. It can be developed as a polished, customer-facing environment that supports the full automotive sales journey.
A dealership may need additional space while its permanent showroom is being refurbished. An automotive brand may require a new retail location without committing immediately to a conventional building. A dealer group may want to activate an underutilised site, launch a new marque or increase its showroom capacity.
Our modular approach provides greater flexibility in how that space is created, used and adapted.
Depending on the project, your automotive showroom can include:
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Full-height glass façade
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Feature entrance doors
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Clear-span vehicle display areas
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Dedicated new vehicle delivery bays
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Customer lounges and waiting areas
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Sales consultation spaces
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Administration offices
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Reception and welcome areas
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Vehicle detailing bays
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Workshop-adjacent customer facilities
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Brand signage and architectural fascia
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Insulated wall and roofing systems
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Heating, cooling, lighting and electrical services
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Accessible entries and internal circulation
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Premium flooring and interior finishes
Maximum visibility for vehicles and brands
In automotive retail, the building is part of the sales experience. A well-designed showroom should attract attention from the road, provide clear visibility of the vehicles and reinforce the quality of the brand being represented.
Full Glass Façade Car Showrooms
ATS can create full glass façade showrooms using modular structural systems engineered around the required span, building height and façade configuration.
Large glazed elevations provide a contemporary architectural appearance while allowing natural light into the showroom and creating strong visual connections between the vehicles, the dealership and passing customers.
Glass façade configurations can be combined with:
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Premium aluminium framing
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Double glass entrance doors
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Automatic sliding doors
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Architectural perimeter fascia
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Integrated brand signage
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Solid insulated wall sections
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Feature lighting
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Internal customer and administration spaces
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Vehicle-access doors
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Custom flooring and finishes
This makes the system particularly well suited to new car dealerships, automotive showrooms, vehicle launches and premium display environments.
New Car Dealerships
Branded showroom space without the constraints of conventional construction
New car dealerships need to deliver a consistent brand experience while responding to changing vehicle ranges, dealership standards and customer expectations.
ATS can design and deliver modular new car dealership buildings that provide a high-quality retail environment with the flexibility to expand, reconfigure or relocate as requirements evolve.
Applications include:
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New vehicle showrooms
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Dealership extensions
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Temporary showrooms during refurbishment
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New franchise launches
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Electric vehicle display centres
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Vehicle handover and delivery bays
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Customer lounges
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Sales consultation areas
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Reception and administration spaces
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Pop-up dealership locations
Our structural systems can be customised to reflect OEM and dealership branding through glazing, external colours, signage, fascia treatments, internal finishes and spatial layouts.
Used Car Dealerships
Professional sales environments that build customer confidence
Presentation is just as important in the used vehicle market. A purpose-designed facility can help create a more professional buying experience, protect vehicles from the weather and give sales teams a comfortable space in which to work with customers.
ATS provides flexible solutions for used car dealerships, ranging from open-sided display canopies to enclosed glass-fronted automotive showrooms.
Facilities can incorporate:
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Used vehicle display canopies
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Enclosed car showrooms
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Sales offices
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Customer reception areas
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Vehicle appraisal spaces
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Detailing and preparation bays
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Vehicle photography areas
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Covered handover zones
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Administration spaces
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Secure after-hours vehicle storage
A modular building can also help a used car dealer establish or expand a location while maintaining flexibility around a leased property or changing inventory requirements.
Delivery Bays and Vehicle Handover Areas
Turn every vehicle collection into a premium brand moment
Vehicle delivery is one of the most memorable stages of the customer journey. A dedicated delivery bay creates a controlled, professional environment where the vehicle can be presented away from workshop traffic, weather and the general showroom floor.
ATS delivery bay solutions can be incorporated into a larger dealership building or created as a standalone facility.
Features may include:
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Weather-protected vehicle access
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Full-height glazing
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Wide vehicle entrance doors
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Feature lighting
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Brand signage and presentation walls
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Customer seating
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Vehicle reveal areas
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Direct access to the showroom or customer lounge
Space for photography and social media content
Dedicated electric vehicle handover areas
These spaces can help dealerships create a more consistent and engaging customer experience while improving the flow of vehicle collections.
Customer Lounges and Administration Spaces
A successful automotive dealership needs more than vehicle display space. Customers may spend significant time onsite while viewing vehicles, arranging finance, completing paperwork or waiting for servicing.
Our modular car showroom solutions can include comfortable and functional supporting areas such as:
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Customer lounges
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Reception desks
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Sales consultation rooms
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Finance and insurance offices
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Dealership administration areas
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Staff offices and meeting rooms
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Kitchenettes and amenities
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Quiet work areas
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Customer waiting zones
Internal viewing areas adjacent to workshops
These areas can be integrated within the main showroom or provided as connected modular rooms, depending on the operational requirements of the dealership.
Automotive Brand Activations and Product Launches
High-impact spaces for new vehicles, new technology and new audiences
Automotive brands and marketing agencies often require a physical environment that can be installed for a defined campaign, product launch or customer experience.
ATS can deliver premium structures for:
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vehicle launchesNew
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Automotive brand activations
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Electric vehicle demonstrations
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Media and press events
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Corporate fleet showcases
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Motorsport hospitality
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Shopping centre and precinct activations
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Dealer network events
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Roadshow display environments
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VIP customer experiences
Full-height glazing, open display areas, custom branding and premium finishes can transform a modular structure into a highly visible brand environment.
The structure can be designed around the required campaign duration and may be dismantled, relocated or repurposed following the activation.
Engineered for Display
The Ultimate Retail Modular Building Solution
The Skyline Structure is the preferred choice for many ATS showroom builds due to its proven strength, flexibility, and sleek commercial design. Designed specifically for commercial and retail applications, the Skyline system offers:
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10m to 25m clear span widths
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Side heights up to 4.2m for elevated branding and lighting installations
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Modular 5m bay lengths for layout flexibility
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Black powder-coated aluminium frame profiles for a sleek commercial finish
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Wall-to-ceiling glass frontage to showcase vehicles and boost daylight
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Internal ceiling linings, panel wall systems, and industrial flooring options
The Skyline Structure has been used to create standout spaces like the Werribee Motors LDV Car Showroom, a 10m x 15m modular structure featuring glass façades, custom signage, and climate-controlled interiors, delivered quickly, cost-effectively, and with minimal disruption.
ARB 4 x 4 Accessories Modular Retail Building
Featured showroom Projects
Create branded retail environments, launch new models, support dealer networks or introduce new vehicle categories to the Australian market.
Dealer Groups
Expand showroom capacity, introduce an additional franchise, refurbish an existing dealership or activate a new site.
Automotive Brands and OEMs
Who We Work With
New Car Dealerships
Develop a complete showroom or add delivery bays, customer lounges and sales facilities to an existing dealership.
Used Car Dealers
Improve vehicle presentation with display canopies, enclosed showrooms, sales offices and detailing bays.
Marketing Agencies
Deliver temporary automotive showrooms, product launches and high-impact brand activations for automotive clients.
Property Owners and Developers
Create flexible automotive retail space on vacant, leased or underutilised sites, subject to planning and building requirements.
Our retail and dealership solutions are suitable for organisations across the automotive industry, including:
Built Around the Automotive Customer Journey
A car dealership must balance visual presentation with practical daily operations. ATS works with clients to understand how customers, staff and vehicles will move through the facility.
A typical retail dealership layout may include:
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A glazed entrance and reception area
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Clear-span vehicle display space
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Sales consultation and administration areas
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A comfortable customer lounge
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Dedicated vehicle delivery bays
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Vehicle access to detailing or preparation areas
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Integrated branding and external signage
By planning these zones together, the structure can support both the customer experience and the operational needs of the dealership.
The automotive market continues to change. Dealerships are introducing electric vehicles, new retail formats, agency models, digital sales processes and more experience-led customer environments.
A modular automotive showroom provides the ability to respond to these changes without relying solely on traditional construction.
Depending on the selected system and site requirements, structures may be:
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Extended to provide additional display space
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Reconfigured as dealership needs change
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Relocated to another suitable site
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Repurposed for another automotive use
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Installed for a defined lease or campaign period
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Purchased for long-term operation
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Integrated with an existing dealership building
This flexibility is particularly valuable for dealer groups managing multiple locations or introducing new automotive brands.
A Proven Automotive Showroom Solution
ATS has delivered modular structure solutions for automotive dealerships and vehicle display environments where appearance, programme and operational continuity are critical.
Our experience includes developing premium glass-fronted spaces that provide the architectural quality expected of a modern dealership while retaining the practical advantages of modular construction.
Whether the requirement is a temporary showroom during redevelopment, a long-term dealership facility or an automotive brand activation, we can help develop a solution suited to the opportunity.
Create More Space for Automotive Retail
Explore how a modular showroom can enhance specific brands:
Ideal for showcasing rugged utes like the D-MAX and MU-X. Dealers such as Sinclair Isuzu UTE and Harrigan Isuzu UTE emphasise customer service and warranty support in modern sales environments. A custom structure allows space for vehicle display, parts, service bays, and customer lounge areas.
Volkswagen retailers like Sydney City Volkswagen and Osborne Park Volkswagen benefit from showroom solutions that highlight sleek VW models through expansive glass walls and polished interiors. Our structures can include separate zones for new, demo, and used car showroom sections, along with integrated amenities.
Dealerships like Sydney City Kia, Pennant Hills Kia, and Morley Kia aim to welcome and support customers in modern, accessible showrooms. Showrooms can be outfitted with coffee lounges, digital kiosks, and display zones for both new and used car inventories, enhancing customer flow and engagement.
Flexible Options for Changing Dealership Requirements
Ready to Showcase Your Brand?
Whether you are introducing a new automotive brand, expanding an existing dealership, upgrading a used car sales environment or planning a high-impact vehicle launch, ATS can help you create a showroom designed around the way you sell.
From full glass façade car showrooms to delivery bays, customer lounges, administration spaces, display canopies and detailing facilities, we provide flexible building solutions for the changing automotive market.
More space. More possibility.
Talk to Australian Temporary Structures about your next automotive retail project.
FAQs
Common Questions
Can a temporary structure be used as a car showroom?
Yes. A modular or temporary structure can be configured as a professional car showroom with glazing, insulation, vehicle access, customer facilities, lighting, HVAC and interior finishes. The appropriate design and approval pathway will depend on the site, duration, location and intended use.
Can you create a car showroom with a full glass façade?
Yes. ATS can provide automotive showrooms with extensive full-height glazing, glass entrance doors and architectural façade treatments. The final glass configuration is designed around the structure, engineering requirements, thermal performance and dealership layout.
Can the showroom include offices and customer lounges?
Yes. Sales offices, administration areas, finance rooms, customer lounges, reception areas and staff facilities can be incorporated within the main showroom or provided through connected modular spaces.
Can a delivery bay be added to an existing dealership?
A dedicated delivery bay may be designed as a standalone structure or connected to an existing dealership, subject to the site layout, access, engineering and approval requirements.
Are modular car showrooms suitable for leased land?
They can be a useful option for leased or underutilised sites because selected systems may be dismantled or relocated. However, leasing arrangements do not automatically remove planning or building approval requirements. The proposed use should be reviewed against the site and relevant authority requirements.
Can ATS provide used car display canopies?
Yes. We can develop open-sided or partially enclosed display canopies to provide weather protection for vehicles and customers. These may be combined with sales offices, customer areas or detailing facilities.
How long does it take to build a modular automotive showroom?
The timeframe depends on the structure size, level of customisation, glazing, services, fit-out, approvals and site preparation. Once the project scope is understood, ATS can develop a project-specific delivery program.
How much does a modular car showroom cost?
The cost of a modular car showroom depends on its dimensions, façade design, glass requirements, walling, flooring, doors, HVAC, electrical services, internal rooms and level of finish. Site access, engineering, transport, installation and approvals can also influence the total project cost.
ATS can prepare a tailored concept and budget once the site, required vehicle capacity and dealership requirements are known.